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5 times parenting advice didn't work for me

February 28, 2022
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Lauren_Nolan

There’s a lot of parenting advice out there. Some good, some bad, and some very unwelcome. There’s hundreds of books and blogs and contradictory opinions floating around. Or not so much floating as being rammed into our faces. Here’s five times that nuggets of parenting advice didn’t go so well for me.

1. Give your kid choices

The logic is sound; give your child the illusion of choice and they feel like they have some autonomy even with things that are non-negotiable. For example you could say; “would you like to tidy up before we read a story, or after”? The tidying is happening regardless, but this way they feel like they’ve got a choice in the matter. I’ve used this tactic a few times successfully but sometimes it just doesn’t work. Example – I was doing the school run with Bill and we needed to cross the road. He didn’t want to hold my hand because he’s three and way too cool for that. I asked him; “would you like to hold my hand really tight, or soft?” He looked at me square in the face with those green eyes and just said – “I don’t want to hold your hand AT ALL”. Ah. This is where it gets tricky. Because he has to hold my hand; especially navigating the chaos of school run traffic with parents parking over double yellows, mounting curbs, and basically just acting like school pick up is a motor version of the hunger games. Equally, if I were to ask Frank if he would like to tidy his Lego before or after a snack I am confident his response would be to not tidy at all. I can frame it as a choice as much as I like, it’s just not going to work if its something they really don’t want to do. Maybe it worked better when they were younger. But as soon as Bill could say “no” he realised opting out of these quaint little fake-choice set ups was an option. Also – I am incredibly indecisive so if someone were to offer me endless choices all day I’d likely go insane.

2. Sleep when the baby sleeps

Ah yes, this one is a classic. Usually brought out when your baby is a newborn and you’re wading in a fog of exhaustion. There’s a couple of problems with this one though; it assumes that you only have the one kid. So the idea is that when your newborn is sleeping you can power down too…unless you’ve got a toddler/older child running around that needs supervision and then its impossible. And even if you don’t have a toddler to contend with it’s still a massive luxury to be able to nap when your newborn naps. Because there’s also other stuff to do – washing, eating, expressing milk, showering, cooking (possibly). And just general adult stuff. As they get older you hope they will sleep in the night like most humans but often don’t, and then it becomes almost a reverse of this advice nugget. More like – try and sleep when your child allows you to. Often in a broken, dysfunctional way that leaves you zombie-like for work, a shell of your former sleep-fuelled self. Sleep when the baby sleeps? What about if your baby is two and not sleeping in the night at all but you have work in the morning? It just doesn’t work.

3. Verbalise their feelings

This is quite a decent piece of advice actually but I think I get it wrong sometimes. The basic premise is that when they’re young it’s hard for them to say what’s bothering them and that giving names to their feelings can be really useful and (hopefully) stop any lashing out. Example – Bill is mad that Frank is playing with his favourite T-Rex and goes to smack his brother in the head with a Triceratops. I say “I can see that you’re cross about Frank playing with the toy you want, that must be really frustrating. Lets see if we can take turns with the T-Rex”. Sometimes it helps diffuse the situation. Other times it doesn’t work so well. For example we rocked up to a soft play that was full and had to go home. Bill started kicking off and I said “you must be really disappointed that we can’t go in and play”. Yeah – no shit, Mama. The fact I’ve “verbalised his feeling” doesn’t mean that he’s going to handle this particular situation any better. I imagine its the equivalent of me turning up to the pub and it being closed, and honestly? I’d be stamping my foot and crying too. Once I was trying to calm Frank down and said “OK I know you’re cross” and he screamed back “I’M NOT CROSS I’M REALLY REALLY MAD”. Fair enough. In that moment I had the feeling that me ‘getting down to his level’ (as per parenting advice) and calmly telling him how he he felt was actually kind of patronising, and really unwelcome. If I was mad and someone did the same I think it would make me feel worse. So yes, sure – verbalise their feelings. But it won’t always be helpful.

4. Let your kid take the lead

I read this somewhere once and its just not my parenting style. I wouldn’t let my two decide when its time for bed, or what to do with an afternoon, or what to have for dinner because the answers would be never, play computer games, and pizza. Every night. That’s not to say I don’t sometimes ask what they fancy eating, especially if we take them out, or sometimes I might ask if they have ideas for something to do in half term (tank museum, anyone?) But they can’t just take the lead because simply – they make bad decisions. They would stay up too late. They would eat rubbish non stop. They wouldn’t do homework or make their beds. And of course that’s normal – they’re kids. I wouldn’t expect them to be responsible and that’s why I don’t let them be in charge. Plus they might find being in charge exhausting; I find making tough decisions and being an adult pretty tiring. Maybe its better to let them be kids and we can be the grown ups and put in a healthy routine for them. To each their own though.

5. Cherish every moment

There are plenty of moments to cherish, but every moment? No – I don’t think so. Poo explosions in the under 1s group. Screaming in the supermarket (the baby, not me. I saved it for the car ride home). Masisitis. C section scars. Tantrums. Freezing your tits off in the park whilst making awkward small talk with another mum by the swings. There’s a lot of moments that are un-cherisable; but that doesn’t mean you don’t cherish them. And although I would have given anyone who gave me this advice in the midst of the four month sleep regression a withering look, the years when our kids are young really do fly by. I could do with cherishing a bit more really. Its a blink of an eye and suddenly they’re crawling, walking, and then running into nursery without a second glance back at you. The cherish-able moments are often ones that hit you on a rainy Sunday when they snuggle up to watch a movie, when they put their arms all the way around you for a hug, or when they say something so funny and grown up it takes your breath away a little. Do we enjoy every moment? Of course not, no. Those moments? Definitely. They sustain us through the 3am night feeds and supermarket tantrums.

In the end we have to forge our own path and do what’s best for our families; advice is something we can listen to and happily ignore if it's not for us, or try and later abandon if needed. And there’s some really decent tips out there too. Just pick and choose the helpful bits like a parenting pick n mix, and do what you can to make it to bedtime.

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Can tech help female entrepreneurs break the bias?

Women founders continue to come up against common challenges and biases
Photo by Christina @ wocintechchat.com on Unsplash

Written by Kelly Devine, Division President UK & Ireland, Mastercard

Starting a business may have historically been perceived as a man’s game, but this couldn’t be further from reality. Research shows women are actually more likely than men to actively choose to start their own business – often motivated by the desire to be their own boss or to have a better work-life balance and spend more time with their family.

The recently published Mastercard Index of Women Entrepreneurship 2021 found that in the category of 'Aspiration Driven Entrepreneurship’ – capturing those who actively choose to start their own business – women in the UK surpass men: 60% vs 56%. And Mastercard research from February 2022 found 10% of female business owners started their business in the past two years compared to 6% of men – meaning women were 67% more likely to have started a business during the pandemic.

Yet, there are common challenges that women founders continue to come up against - not least the gender imbalance in the household and long-held biases which are still prevalent.

In the UK, women are almost three times more likely to be balancing care and home commitments than men, and this was exacerbated during the pandemic as the additional barriers of school closures and lockdowns meant that the care time of dependents rose significantly on a day-to-day level for women. In addition, women were less likely to have access to a home office, greatly impacting the work they were able to accomplish when working from home was the only option.

It's also widely known that female business owners are still more likely to struggle to access funding for their business ideas. According to Dealroom, all-women founding teams received just 1.4% of the €23.7bn invested into UK start-ups in 2021, while all-male leadership teams have taken almost 90% of the available capital.

Without financial support, and when juggling significant time pressures both at home and at work, how can women grow their companies and #BreaktheBias (as this year’s International Women’s Day termed it)? What tools or support can save them time and money, and give them the headspace they need to focus on building their business?

With female owned businesses collectively estimating revenue growth of £120 billion over the next five years, solving this problem is bigger than supporting women – it’s about supporting the national economy.

Using tech to level the playing field

There are clearly societal issues at play that need to be resolved. But when we look at the rise in technology businesses during the pandemic, we can plainly see an alternative source of support critical for business growth: digital tools.

A third of female business owners say new technologies will be crucial to the success of their business in the future and one in five say it is the most important thing for business growth.

With new technology comes new ways to pay, create, and work. And yet there are barriers that prevent business owners accessing this technology. Women are significantly more likely to say they want to use more digital tools but don’t know what is best for their business and also more concerned about the security of digital tools.

When technology is adopted by businesses – whether using online accounting solutions or messenger services for communicating with staff – it saves them time, allows them to maintain and grow their customer base, and ultimately increases cost savings and profit.

By drastically improving the training and support that is available to women-owned business to access and utilise technology we will allow these businesses to grow and succeed. And we know there is demand for it.

Research done by the IFC and Dalberg shows that female entrepreneurs are more likely to invest time and money in business development. This includes product development, customer base expansion, and digital tools and training and there are plenty of services available offering this type of support – many of them for free.

One such programme is Strive UK – an initiative of the Mastercard Center for Inclusive Growth – which aims to reach 650,000 micro and small business owners across the UK and empower them with the tools they need to thrive in the digital economy through free guidance, helpful tools and one-to-one mentoring.

Working together with small business experts – Enterprise Nation, Be the Business and Digital Boost – we hope to ensure hundreds of thousands of UK female business owners have the tools they need to succeed and reach their ambitious goals. Because this ambition remains strong in the UK, with female business owners largely optimistic about the future despite the multitude of challenges they are facing. Four in ten say they will grow their business in the next five years – compared to only a third of male business owners – and they’re also 35% less likely than men to say they plan to downsize or close the business.

But if we do not empower female entrepreneurs to access the tools and technology they need to grow, there is a risk this optimism could be misplaced. Support programmes that provide business owners with guidance and mentorship can help ensure this isn’t the case, allowing female entrepreneurs to not only survive but thrive in the months and years ahead.